4 Ways That Building Your AUA Profile Will Build Your Business

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  In an earlier article, I discussed the ways in which internet marketing has matured alongside the professional canine scanning industry. We looked at the example of Canine Pregnancy Scanning Yorkshire & Lincolnshire, and how Karen’s scanning business has consistently stayed ahead of the curve. Another great example is Canine Scanning South West – just like Karen, Sharon started her ultrasound journey already having established a solid reputation in the breeding and showing community, but she continued to build on that. Her website is ranked number one on all the major search engines for searches for canine pregnancy scans in Bristol and surrounding areas, she has a Facebook page that comes up second, and her business is listed on numerous other directories and forums. Sharon has continued to invest in her education and diversified her business, and her AUA profile has some beautiful videos – like this Dachshund pregnancy scan here. Getting ranked #1 in your region takes time and work, but there are 4 important ways that building your AUA profile will help your business to be found. You will reach more potential clients. Our marketing team promote all full members of the Animal Ultrasound Association in their local areas. By uploading scans to your profile, you provide us with more content to work with and promote through targeted ads and articles. You will future-proof your business. Security is becoming an increasingly big concern, and Google is prioritising secure websites more than ever. This can unfairly penalise small businesses who can’t necessarily afford SSL certificates for their websites, but by being a member of the AUA, if the SEO experts’ predictions come true and Google continues to give SSL-enabled sites more weighting, your name is still out there and protected. The AUA website is secured and SSL enabled (notice...

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